C H A P T E R  F I V E
Supplies and Maintenance

Is the initial capital expense of your new copier the single largest cost factor?

If you answered "yes" to this question, then you need to read this chapter very carefully.  In most cases, the initial outlay for your new copier is only a small percentage of the total cost of owning a new copier over its useful life.  In this chapter, I will examine how a copier dealer will charge you for supplies and maintenance on your new copier.  Keep in mind that most copier dealers and copier conglomerates make approximately 50% of their annual profits from supplies and maintenance.

Topics covered in this chapter:

• What are supplies?

• The REAL cost of supplies

• What is maintenance?

• Pricing of your maintenance agreement

• Just because it's cheaper, does it mean it's better?

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